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LFW

September,19, 2017

london fashion week has come and gone again. have a look at some of our fave trends for the coming seasons!

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UNWRITTEN RULES OF GIRL CODE

September,15, 2017

alright ladies, listen up.

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NYFW TRENDS

September,14, 2017

it’s one of our fave months of the year – fashion month!

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STAGES OF A MONDAY

September,11, 2017

we’ve all been there… the weekend is officially over. it’s back to reality and we are having some serious feels.

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AESTHETIC: RED

September,9, 2017

this autumn is all about red, red, and more red. bold and bright, this shade was all over the runway, and we can’t get enough of this fiery shade in our closets!

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A/W SHOEDROBE ESSENTIALS

September,7, 2017

winter is coming (game of thrones anyone?). no, but, really. and there’s no time like the present to start shopping for all of the shoes that will take you through the next couple of seasons! it’s never to early in our humble opinion.

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CHEESY PIZZA DAY

September,5, 2017

there’s not much to say, really. enjoy all of the cheesy goodness that is about to blow your mind.

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BEY DAY

September,4, 2017

today is queen bee’s bday! so we’re looking back on some of our fave times that she slayed the scene.

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THE ESSENTIALS

September,1, 2017

it’s that time of year again!

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WHY WE LOVE AUTUMN

August,30, 2017

we are soooo eager to embrace the new season!

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HOW TO STYLE: MIDI HEELS

August,28, 2017

loving the low heel trend that’s been everywhere, but not sure how to wear it? don’t worry — we’ve got you covered.

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2000s REVIVAL

August,26, 2017

okay, we know we really went in with the worst trends from the 00’s, but there were some good trends that are about to come back from this era!

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AESTHETIC: CHECK

August,24, 2017

the checked trend is going to be everywhere this aw17!

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METALLIC LIPS

August,22, 2017

now we know we all love a good matte lip, but this a/w has us stocking up on metallic lippies!

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CHICK FLICKS

August,20, 2017

us at SIMMI HQ love a good click flick. staying in this weekend? grab your besties, some snacks and pick from our list of top 20 faves below.

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OUR GO-TO OUTFIT

August,18, 2017

we saw selena in a crop top and jeans, so we bought a crop top and jeans.. no, but, honestly. if we’re ever stuck on what to wear, we have three basic looks that never fail.

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FESTIVAL STATE OF MIND

August,16, 2017

summer’s not over yet! there are still some amazing festivals happening in august like v festival, sw4, burning man, and creamfields to name a few!

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BOOKS WE CAN’T PUT DOWN

August,14, 2017

we love to read.

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BADGALRIRI

August,12, 2017

she is this ultimateee babe. we still can’t get over how bomb riri looked at carnival.

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HBD KYLIE

August,10, 2017

king kylie is finally 20! we’ve watched her grow up right in front of our screens.

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WORST TRENDS

August,8, 2017

we understand fashion comes and goes.. but we srsly hope these trends are never coming back.

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SISTER’S DAY

August,6, 2017

happy national sister’s day! best way to celebrate? fan-girling over some of our fave gals.

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GAME OF HEELS

August,4, 2017

so when we get into tv shows, we get a bit obsessed (like we did with love island). we’re currently all gossiping about game of thrones, which is completely addictive.

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AESTHETIC: TASSEL

August,2, 2017

we’re always scouting for trends, and one that keeps swinging into our heads and hearts is tassels!

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BEST BRUNCH SPOTS

July,30, 2017

now, we all love a good casual sunday brunch.. but there’s nothing like sitting pretty with your best babes, bottomless prosecco, an epic stack of waffles, and some picturesque surroundings, perfect for that glam ‘gram shot. get on our level, and visit our faves below today.

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LIPSTICK DAY

July,28, 2017

it’s national lipstick day so we’ve rounded up a few of SIMMI HQ’s faves, all depending on your budget.

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UNCOOL 90S BRANDS ARE COOL

July,26, 2017

  with sports luxe being so on trend (still) there has been a major comeback of all the “uncool” 90’s sports brands.

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HBD JLO

July,24, 2017

how in the world is this woman 48? best lookin’ mami on the block for sure. no better way to celebrate this ageless beauty than watching (and re-watching) some of our fave tunes.

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HBD SELENA

July,22, 2017

this talented American sweetheart turns 25 today! as the most followed person on instagram, it’s clear to pretty much everyone just how amazing she is. singer, actress, producer, philanthropist.. is there anything she CAN’T do?  she is just so real and down to earth, how can we not aspire to be like her? this girl can pull off … Continue reading HBD SELENA

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LOVE ISLAND

July,20, 2017

the final is less than a week away (!!!) and we don’t know what we’re gonna do with ourselves once it’s over.

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AESTHETIC: EMBROIDERY

July,18, 2017

this trend isn’t going anywhere any time soon, and we couldn’t be happier!

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ICE CREAM DAY

July,16, 2017

it’s national ice cream day, and we’re sure that by now, you know we love any excuse to get some treats in to SIMMI HQ.

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#SIMMIGIRLS

July,14, 2017

there are so many amazing #SIMMIGIRLS out there, showing us how it’s done in so many different styles. we’re all about seeing the unique ways each babe loves to wear our shoes, so we thought we’d give you a round up of some of our fave looks from June!

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THE EDIT: DENIM

July,12, 2017

  THE CROPPED ONE oversized for a cool fit, cropped to accentuate your waist, love!

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Y2K

July,10, 2017

time & time again, we have posted 90’s trends and here we are again.. it’s 2017 and we’ve moved on slightly

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international kissing day

July,6, 2017

10 TYPES OF BAD KISSERS The biter Rough, aggressive, urgent and painful. The biter thinks it’s sexy to chew half your lip off. The garlic eater Morning breath is one thing – and even the most sweet-smelling of people will, at some point in their life, face the ‘is there time to brush my teeth … Continue reading international kissing day

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NATIONAL BIKINI DAY

July,5, 2017

BIKINI INSPO dreaming we were on a tropical island somewhere, surrounded by palm trees, sipping coconut water straight out of a coconut.. in our bikini’s, loving life.. on the bright side, London is 29 degrees celsius today! can’t complain ey? (still totally jealous of anyone in a bikini RN)

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GO FOURTH IN THESE NEW COLOURS

July,4, 2017

HAPPY 4TH OF JULY. however you’re celebrating this year, wether it’s BBQ’s, fireworks on the beach or the festive American flag-inspired attire. Maybe all of the above? we want to make sure you are properly prepped the cool #SIMMIgirl way.  Here’s our round up of how to kill a patriotic look, in a low-key manner.

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AESTHETIC: YELLOW

June,30, 2017

it’s the height of summer and yellow is all we wanna wear. this buttercup shade is the absolute definition of warm, sun soaked days. we can just feel the vitamin d through this moodboard and you’d be sure to stun everyone in this colour.

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INSTA ICE CREAM

June,28, 2017

we love a good soft serve as much as the next gal, but if you don’t ‘gram it, did you even really have it? here are some of our fave insta-worthy ice cream spots in London that will instantly up your feed game. AMORINO beautiful flower shaped treats, with a macaron in the middle. have … Continue reading INSTA ICE CREAM

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ARIANA GRANDE’S BDAY

June,26, 2017

happy 24th birthday to this inspiring and talented lil’ queen! SIMMI HQ are true Arianators, we’re obsessed! she’s such strong woman, beautiful, humble, all about love and giving back, a true inspiration! the most recent example of how amazing she is: the One Love Manchester benefit concert for the victims of the attack at her concert. … Continue reading ARIANA GRANDE’S BDAY

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BRING YOUR DOG TO WORK DAY

June,23, 2017

it’s one of our fave days of the year, BRING YOUR DOG TO WORK DAY! we had the pleasure of having Honey Sugar Boo Boo Fluffy White Socks Porkchop (yes, that is her real name), AKA Fluff for short! How absolutely adorable is she? She had us at first woof. Like, is she even real? … Continue reading BRING YOUR DOG TO WORK DAY

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BRONZED AIR

June,21, 2017

guysssssssss our latest campaign is finally live & we could not wait to share this! we have worked so hard on this and are so proud of it, just to show y’all how amazing the outcome was, here are some RAW images from the shoot! You can view the official look book, here.

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SUMMER 2K17

June,19, 2017

It’s officially summer (okay, in like 2 days, but who’s counting?) and all we’ve been able to do is stare out the window dreaming and scheming of what we’re gonna do this weekend.   So we figured why not share with our #SIMMIGIRLS this year’s bucket list of what we’re hoping to fit in to … Continue reading SUMMER 2K17

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AESTHETIC: TRANSPARENT

June,16, 2017

we are so vibin’ the clear aesthetic lately. whether it’s perspex heels, lacey details or transparent vinyl we need it STAT. check out the below and get on our level  

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HOT DADS

June,14, 2017

father’s day is fast approaching, so how better to celebrate than to spotlight our fave dad’s? — how can we resist these cute dimples? Mario Lopez and clan are so adorable we can’t look away AC Slater will always be in our hearts — the ultimate hot dad: Becks. the whole family is just ultimate … Continue reading HOT DADS

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AESTHETIC: GLITTER

June,12, 2017

glitter and embellishments have taken over! there are sparkly and embellished products everywhere right now, whether it’s super glittery highlighters or embellished shoes, there’s no denying that glitz is trending and SIMMI HQ just can’t get enough! so girly & glam, we love!

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ROSÉ DAY

June,10, 2017

  Happy best day of the year – Rosé day! here’s an inspo guide on how to thoroughly enjoy (& match) your rose for the day! x

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KANYE DAY

June,8, 2017

what better way to wish kanye, yeezus, pablo a happy birthday than to make memes with his floating head & our fave quotes said by the man himself! happy birthday kanye! x

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